A free newsletter on building a powerful brand.

No funding, connections, or prior experience required. 

For makers, builders, & scrappy self-starters of every stripe.

Why the $h1t do we need another newsletter?

Let’s talk about what you don’t need.

You don’t need more: news roundups, interviews with founders who’ve raise millions, or  “just hustle” vagueness.

Bootstrapped Branding is a important critical skill.

Storytelling. Great creative. A clear voice.

And lots of other delicate and nuanced things make up a brand. But what if you’re just starting out, building a bedroom brand or a kitchen table company? What if you don’t have the budget for a fancy agency?

Subscribe now. It’s free.

You’ll get a regular newsletter with choice links & original perspectives on building a powerful brand, resources be damned.

Copy link
Powered by Social Snap